TSIA STAR Awards


 

Celebrating Dedication to Excellence for 30 Years

Winning a STAR Award establishes your company as being among the best in the industry.

For 30 years, the STAR Awards have been one of the highest honors in the technology industry, recognizing commitment to outstanding innovation, leadership, and excellence. Check out the STAR Awards FAQ for details about this program.

 
 
 

How to Be a Winning Candidate

Winners of this prestigious award have provided a compelling data-backed story of innovations that have significantly benefited both their customers and their entire organization.

These award-winning stories have included:

  • A unique or compelling “best practice” or “innovation” in today’s technology industry and description of business impact
  • How their innovations in strategic vision, services, and operational excellence have benefitted both their customers and their entire organization
  • Contextual background on the development of the innovations and the lessons learned
 
TSIA STAR Awards Winner
 
 

2020 STAR Awards Categories

TSIA members may enter for a chance to win in any of the below categories that correspond with the research area(s) included in their current membership.

 

Categories

This award recognizes the company that has used technology/automation to innovate their Support Service organization. The winner(s) will have solved a problem or problems with the use of innovative automation. Ideally TSIA members will have built a technology adoption strategy to future-proof their customer experience and customer engagement strategies. The technology/automation project(s) highlighted in this award submission will showcase the innovative use of technology that has added and driven value for the customer, the employees and the business.
This award recognizes the company that has best leveraged analytics to improve operational performance, service levels, or the customer experience. The analytics project should have been done internally and may or may not have been embedded into products sold to customers. Provide an overview of your use of analytics to provide value at a high level.
This award recognizes the company that demonstrates the most innovative approach in utilizing services touch points to generate leads, drive revenue growth, and provide better outcomes with existing customers.
This award recognizes the company that demonstrates the most innovative approach, through professional services, to assisting customers in realizing the business outcomes from the use of its products. Provide an overview of your innovation at a high level.
This award recognizes the company that demonstrates innovation in overall education practices. This could be in how training is sold, marketed, packaged, delivered, developed, and/or the technology used to manage it. This innovation(s) contributes measurable value to the customer, the company and the ES organization. Provide an overview of your innovation at a high level.
This award recognizes the company that demonstrates innovation in customer success practices and capabilities. The innovation should be both a new initiative inside your company, as well as the approach, practice or capability that is a minority practice or doesn’t exist in the industry. This innovation(s) contributes measurable value to the customer, the company and the Customer Success organization.
This award is presented to a company that has embraced innovation to improve functionality, user experience, and business benefits of a customer portal, ideally embracing pacesetter practices such as mobility, video, chat bots, personalization, etc. While traditionally customer portals have been focused on self-service for technical support, today technology firms are investing in portals across a variety of divisions. These include managed services performance dashboards, customer project dashboards for professional services, learning centers for education services, online service catalogs and self-service contract renewals for service revenue generation, product catalogs and eCommerce for sales, and communities and ideation for product management.
This award recognizes the Support Services organization that has successfully launched a support employee experience and/or loyalty program. Support is facing a critical supply-and-demand problem for skilled employees who want to make support a career. The company will highlight their strong focus on employees, employee engagement, employee emotional connection to the company, and their employee’s drive to be engaged with customers in a meaningful way.
This award is presented to the company that has demonstrated innovation, thought leadership and excellence in strategic adaptation for their managed services business that has fundamentally advanced their company’s competitive advantage, financial performance and customer success. Provide an overview of your strategic framework/adaptation at a high level including detailing any tangible results. Submissions do not necessarily need to be COVID-19 related, although there is likely to be fertile ground on the topic of adapting managed services strategy in the face of dramatic change and uncertainty related to the epidemic.
This award recognizes the company that has demonstrated best practices in its portfolio of service offers. Provide an overview of your best practice at a high level.
This award recognizes the company that has most clearly and effectively delivered breakthrough results and established best practices within Field Service. Provide an overview of your newly implemented best practices at a high level.
This award recognizes organizations that have leveraged technology for digital customer engagement to create strong relationships and stellar customer experiences. Examples include incorporating live video and video recording into sales and service conversations, mobile applications, and use of digital channels for customer interactions such as WhatsApp, LINE, Facebook Messenger, etc. Innovative uses of co-browse and remote control are also applicable. This award applies to all customer-facing organizations across sales, customer success, professional services, education, and support.
This award recognizes companies that have made significant progress in making the transition from selling traditional transactional offers to selling subscription-based or XaaS offers in a proactive contractual model.
This award recognizes the company that demonstrates innovation in practices and capabilities associated with renewing recurring revenue. The innovation should be both a new initiative inside your company, as well as the approach, practice or capability that is a minority practice or doesn’t exist in the industry. This innovation(s) contributes measurable value to the customer, and the company's ability to retain and grow Services revenue.
This award is presented to the company that has demonstrated innovation, thought leadership and excellence in XaaS Product Management practices and capabilities that have fundamentally advanced their company’s competitive advantage and customer value realization.
 

How Do I Apply for a TSIA STAR Award?

You must be a current TSIA member to submit an intent to apply for a STAR Award on your company’s behalf. For more detailed information on the application process and rules, be sure to read the STAR Awards FAQ.

 
 

Benefits of Being a STAR Award Winner

  • Receive industry-wide recognition via press releases, social media and blog coverage, and conference announcements
  • All finalist applications will be published on TSIA.com and available to all TSIA members
  • Trophies, photographs, and video footage to celebrate your dedication to excellence
  • Use of the STAR Awards Winner logo on all of your company publications
  • Understand how you compare to pacesetter companies
 
 

It’s such a tremendous honor to be recognized for this journey and to accept this award. Thank you to TSIA for your guidance along the way, and to the judges for your commitment to this amazing awards program.

Jennifer Mielnik, Senior Director, Support Programs & Strategy, Citrix Systems


 

Congratulations to All Our STAR Award Winners

TSIA is honored to recognize the member companies who have won a past STAR Award.