Win a STAR Award for your industry
Winning a STAR Award is more than recognition, it’s an opportunity to elevate your brand, inspire your team, and showcase measurable impact in your field. Whether you're driving digital transformation or redefining customer success, this is your platform to lead by example.
Gain industry-wide recognition through social media, and TSIA conferences
Inspire others through STAR Case Studies
Celebrate success and keep your team motivated
Highlight your thought leadership with STAR Awards badges
Be featured in blogs, webinars, and podcasts
Strengthen brand reputation on LinkedIn and other professional channels
Important dates for TSIA’s STAR Awards program
April 2025
April 1, 2025 registration opens
Connect with your Member Success Manager to receive category instructions.
June 2025
Registration closes on June 6, 2025
Application submissions are due by June 24, 2025.
July 2025
Applications are reviewed by judges
TSIA Research Executives and industry experts carefully review submissions.
October 2025
Recognition of winners and finalists
Award recipients receive a trophy, press package, and photo opportunity at TSIA World ENVISION 2025 in Las Vegas.
2025 Award Category Winners and Finalists
2025 Excellence in Revenue Expansion and Renewals
2025 Innovation in AI Use Cases in Industrial Equipment Companies
2025 Innovation in Customer Portals that Improve the Digital Customer Experience
2025 Innovation in Leveraging Analytics and Artificial Intelligence for Service Excellence
2025 Excellence in Demonstrating and Defending Value
2025 AI-Powered Managed Services
2025 Excellence in Customer Success with Partners
2025 Excellence in Omnichannel Customer Experience Optimization
2025 Innovation in Field Services Delivery with Partners
2025 Excellence in Customer Success Technology Deployment
2025 SaaS Support Revenue Growth Leader
2025 AI Excellence in Professional Services
2025 Customer Success Excellence in Managed Services
2025 AI-Driven Field Service Excellence
2025 Content Strategy Excellence in Product Adoption & Renewal
2025 Digital Customer Success Innovator of the Year
2025 AI Innovation in Revenue Generation
2025 AI Sales Innovator of the Year
Past STAR Awards
How to apply:
Your application process
You must have purchased a STAR Award through your Member Success Manager to submit an application. STAR Awards can be purchased using either:
- 2 Premium Credits
- Or $4,000 USD
No spam—just expert guidance tailored to you.
No spam—just expert guidance tailored to you.
STAR Awards 2026 are on the horizon
Contact us for more information about next year’s program
Ready to be recognized for your team’s innovation and impact? Submitting this form is the first step toward entering the STAR Awards program and joining a community of leaders in technology and services excellence.
After completing this form, your Member Success Manager will contact you with next steps, including how to purchase your STAR Award entry. STAR Awards can be purchased using two Premium Credits or $4,000.
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Pattabhi Raman
Frequently Asked Questions
As a STAR Award finalist and/or winner, you will be able to:
- Receive industry-wide recognition via press release, social media coverage, and conference announcements.
- Inspire the TSIA community with your exemplary achievements published on TSIA’s STAR Awards winners & finalists page as STAR Case Studies.
- Memorialize your STAR Awards success and keep your team motivated for sustained excellence and innovation.
- Show off your industry thought leadership with STAR Awards Winner or Finalist badges on all of your company publications.
- Get the professional recognition you deserve with STAR Awards LinkedIn listing and the social media cover images.
- Get featured in blogs, webinars, podcasts, and more!
The application fee is typically non-refundable once your intent to apply has been officially registered and the STAR Awards application instructions have been sent to you.
Yes, please include your company logo and web address as prompted in the instructions. When you submit your application, please also include within the email your company’s official logo in vector format, so that in the event of becoming a finalist or beyond, your company will be properly displayed on our STAR Awards Winners & Finalist section.
We require that your whole application does not exceed two (2) pages with font size of 10pt or larger. More details about the application can be found in the application instructions and in the on-demand webinar.
Supporting documents are not required, but there will be the opportunity to include links where helpful to support your application. Please keep in mind that your completed application, including any supporting links and content, should not exceed two (2) pages.
Please submit each application separately using the STAR Awards Application form, available here and in your application packet.
We publish the winners’ and finalists’ applications as STAR Case Studies on our website. You can access those examples on the STAR Awards Winners & Finalists section.
The application instructions will provide specific guidance on the information needed. Additionally, we have an on-demand webinar that shares more details. We encourage you to include descriptions about the innovation that led to significant improvement and/or differentiated performance in specific business outcomes. Focusing on the key and unique features of your innovation, as well as insights learned during development and rollout will also help distinguish winning applications. Finally, you can check out past winners and finalists.
A company can enter the TSIA STAR Awards Hall of Fame by winning five individual STAR Awards in different years. The awards do not have to be received in successive years and do not have to be from the same category. A company can become a two-time STAR Awards Hall of Fame winner by winning a 10th STAR Award, a three-time STAR Awards Hall of Fame winner by winning a 15th STAR Award, and so on.
The judges for the STAR Awards are a panel of your peers. TSIA Advisory Board members from each research area serve as STAR Awards judges.
Once the application submission deadline has passed and all applications are received, the TSIA Research Executives and TSIA Advisory Board Judges will review the applications in detail.
Typically, we have 5 to 10 applications per category. In categories with a larger number of applicants, judges may elect to award separate winners for enterprise and SMB/Mid-Market entrants. Finalists for each level may also be named. This will be determined on a case-by-case basis and is entirely determined by each judging pool per category.
You may apply for multiple categories. There is a flat fee of 2 premium credits or $3,300 for each category entry. Your chances to win a STAR Award increase with each additional entry, so we recommend participating in any or all categories where you have accomplishments and a good story to tell.
Yes, you will have more time to work on completing your application submission! Upon emailing us your intent to apply and completing your registration, you will receive the application instructions. The sooner you receive the application instructions, the more time you will have to deliberate on and complete your submission(s).
1. Review the award categories and descriptions to decide on the category or categories that your team would like to participate in.
2. Fill out the STAR Awards interest form to request next steps on the application process and the considered categories.
3. Your designated Member Success Manager will contact you directly to confirm your participating categories, payment, and official registration.
4. Receive the STAR Awards application instructions.
5. Submit your completed STAR Awards application(s) to STARawards@tsia.com. Be sure to review the instructions in the application packet for each category you apply for. Submissions should be two pages or less.
Please read the category description and select the one(s) that best match(es) your situation.
STAR Awards are presented one time per year and celebrated all year round. Registration opens in April and the finalists and winners are announced by September. Please refer to the STAR Awards main page for the updated dates for this year.
Yes, a single company can win in more than one category in the same year.
Entries are $3,300 each. Members may pay by credit card, or TSIA will collect via our accounting processes (billing via invoice). Premium and Premium Plus Members may apply 2 premium credits to enter.
To be eligible to apply for an award category in a particular TSIA research area, your company must be an active TSIA corporate member in that research area community.