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Over the 15 years TSIA has been speaking with member companies about selecting, implementing, and growing customer communities, it has become clear that while online communities were often originally launched as tactical support discussion forums, they have evolved over time to become a strategic corporate asset, with involvement and shared ownership across marketing, sales, service, and product.
As more TSIA members are asking how to expand their community presence, TSIA introduced an Enterprise Community Progression Model, which shows a natural progression across four phases, from a support forum to becoming an industry thought leader hub.
Download your copy of the report so you can self-assess where you currently fit in this progression model to understand how your target audience, content focus, and participant use cases must evolve to increase the strategic value of your community.
Distinguished Vice President, Technology Research, TSIA
Publish Date: March 29, 2021
TSIA is well worth the investment. This is the one place where you can come and get a fusion of ideas that you can then marry up to the goals and objectives of your organization and boil that down into several actionable plans that you can implement over the next 6 months to a year.
Peg Rodarmel, SVP, Subscription Services, Infor
The Technology & Services Industry Association (TSIA) is dedicated to helping technology and services organizations large and small grow and advance in the technology industry. Find out how you can achieve success, too. Call us at (858) 674-5491 or we can call you.