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Conference Presentation
Using the Customer Engagement Model to Grow ARR and Maximize Customer Value
Leading B2B technical software companies, like PTC, are putting customer centricity and experience at the heart of strategy. Connecting the customer’s perspective with the organization’s view helps companies grow ARR and maximize customer value. Learn how PTC is using the Customer Engagement model to identify and build success paths and services that help Customer Success drive key experiences, touchpoints and moments of truth with customers.
Presented By:
John D’Addario
Director, Field Strategy & Planning, PTC
Publish Date: October 22, 2019
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