When companies set out to improve cross-functional alignment between teams, they usually just mean the customer success and sales relationship. Maybe you can throw support or account management in there for good measure. But the dynamic between product managers and customer success managers is overlooked, despite being the foundation for both product-led growth and customer-centricity. At Front, customer success’s closest cross-functional relationship is with the product team. It powers the company’s elite expansion rate, drives customer satisfaction, and infuses the voice of the customer into every stage of product development. In this session, Front’s Head of Customer Success, Sylvie Woolf, will show you how Front’s CSMs bring customers and product managers closer together while improving the experience for both parties.