The Golden Rule – treat people how you want to be treated yourself. It seems that too often our customers are stuck in experiences that we ourselves would not tolerate. To be successful in a post COVID-19 world, B2B companies need to adapt to digital best practices to provide a better renewals experience and build customer advocates. The good news is your channel partners can and should be your allies in the customer journey.
Ben Meyer and Mike Batko have a combined 25+ years of experience in helping companies through their digital transformation and automation initiatives. During this presentation, you’ll hear best practices and success stories on how renewal automation was introduced for vendors who historically had a channel-first strategy.