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Conference Presentation

Addressing Business Challenges with Branded Communities

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Moving Beyond Social Media for Community Join Adrian Speyer, Head of Community from Vanilla, as he shares research from over 400 leaders about their top business challenges and how they use community to address them. Some of the topics covered include: What impact does community have on customer experience? What type of community is best for customer feedback? What impact does community have on customer loyalty? How can a community program benefit brand awareness and increase SEO traffic? Adrian will share what channel is most effective to meet your organizational goals. He’ll also review strategies to ensure your community programs work to your organizational advantage.

Presented By:

Adrian Speyer

Head of Community, Vanilla Forums

Publish Date: May 7, 2021

TSIA is well worth the investment. This is the one place where you can come and get a fusion of ideas that you can then marry up to the goals and objectives of your organization and boil that down into several actionable plans that you can implement over the next 6 months to a year.

Peg Rodarmel, SVP, Subscription Services, Infor

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