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December 14, 2021
Steve Frost is the vice
president and managing director of revenue research and advisory for TSIA. He also serves as TSIA's vice president of CRO Council research, dedicated to revenue optimization. Throughout his career, he
has held various leadership and business development roles at companies like Google, Netscape,
and Loudcloud, helping them define their go-to-market strategy and business development tactics.
Steve is dedicated to helping technology organizations grow their services, subscription, and
XaaS revenue by optimizing their practices for growth throughout the customer lifecycle.
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