Conference Presentation

Beyond the WHY - Transforming to a Consumption-Based Business

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Driving consistent usage of our software products…we all know why this is important after numerous books and speeches from J.B. Wood and Thomas Lah. But how to ensure companies are tuned to achieving this important goal is less clear. Kristin Johnsen will discuss how Microsoft has learned, sometimes the hard way, what it takes to turn an organization’s focus to driving consumption and usage.


Presented By:

Kristin Johnsen

Vice President, Microsoft Consulting Services, Microsoft

Publish Date: May 5, 2015

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