Conference Presentation

Accelerating Product Sales through Services

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Paid pilots, services led referrals, reference programs, solutions – the list is endless. There are a lot of different ways that a service organization can help accelerate product sales. In this workout session, we’ll discuss what has been tried and learn from what has or has not worked. We’ll share ideas and best practices for funding, launching, and governing these programs, as well as methods to take them to market.

Presented By:

Bo DiMuccio

Vice President, Research, TSIA

Brian Hodges

SVP, Worldwide Professional Services, Informatica

Publish Date: October 22, 2014

TSIA is well worth the investment. This is the one place where you can come and get a fusion of ideas that you can then marry up to the goals and objectives of your organization and boil that down into several actionable plans that you can implement over the next 6 months to a year.

Peg Rodarmel, SVP, Subscription Services, Infor

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