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TSIA Virtual Speaking Engagements

Why is XaaS Transforming Business Models?

XaaS simply refers to “anything-as-a-service,” such as software-as-a-service (SaaS) or device-as-a-service (DaaS), where products and services can be purchased in a subscription-based “pay as you go” model. The advent of digital transformation, where more people are turning to digital technology to solve traditional problems, is only increasing customer demand for as-a-service offers.

If you’re looking to keep up with customer demands while growing profitability, TSIA recommends embracing XaaS business model transformation with subscription offers that are anchored on helping customers achieve specific business outcomes. When supported by a customer engagement model that cost-effectively drives the adoption, expansion, and renewal of customer contracts, you can make the shift towards including subscription offers as part of your broader portfolio.

No matter what kind of technology or services business you work for, your world is changing. The way in which you will grow your revenues in the next 3-5 years will not be the same as you have done for the last 30 years. Are you prepared to adapt your business as you know it so that you can continue giving your customers what they want?

 

Leverage the World’s Most Influential Speakers

Members of TSIA’s executive and research teams are available for speaking engagements on topics like:

JB Wood

XaaS Business Model Transformation

J.B. Wood
President & CEO
Thomas Lah

XaaS Business Model Transformation

Thomas Lah
Executive Director and Executive VP
Steve Frost

Executing the LAER Go-to-Market Strategy

Steve Frost
VP and Managing Director, Revenue Research and Advisory
George Humphrey

Mastering the Evolution to XaaS

George Humphrey
VP and Managing Director, Service and Delivery Research and Advisory
Jeremy Blanton

Creating a Managed Services Strategy

Jeremy Blanton
Sr. Director, Managed Services Research
Stephen Fulkerson

Operationalizing the Customer Journey

Stephen Fulkerson
VP, Customer Success Research
Marc Troyan

The Building Blocks of Customer Success

Marc Troyan
Sr. Director, Customer Success Research
Marc Troyan

Improving the Customer Experience

Darlene Kelly
Sr. Manager, Customer Success Research
Bo Di Muccio

Rethinking the Role of Professional Services In XaaS

Bo Di Muccio
Distinguished VP, Professional Services Research and VP, TSIA Advisory Delivery
Dave Young

Optimizing Resource Management

Dave Young
Sr. Director, Professional Services Research
Maria Manning-Chapmano

The New World of Knowledge in LAER

Maria Manning-Chapman
Distinguished VP, Education Services Research
Jared Raftery

The Journey to XaaS Partner Readiness

Jared Raftery
Director, XaaS Channel Optimization Research
Vele Galovski

The Role of Technical Services in the Age of XaaS

Vele Galovski
VP, Support and Field Services Research
Sarah Johnson

Transforming Support Organizations

Sarah Johnson
Director, Support Services Research
Dave Baca

Optimizing Resource Management

Dave Baca
Director, Support Services Research
Kevin Bowers

Digitally Transforming Industrial and Healthcare OEMs

Kevin Bowers
Director, Field Services Research
Harold Kopp

Growing Service Revenues in Industrial Equipment Industries

Harold Kopp
Director, Industrial Services Research
Jack Jackson

Effective Customer Growth and Renewal Optimization

Jack Johnson
VP, Customer Growth and Renewal Research
Hal Stanley

Optimizing Service Offers Through Outcome Based Support & Adoption

Hal Stanley
VP, Offering Management Research
Lawrence Kaye

Innovation in Customer Engagement and Emerging Learning Technologies

Lawrence Kaye
Director, Education Services Research
Luke Ronkowski

Creating an Executable and Measurable Managed Services Strategy

Luke Ronkowski
Director, Managed Services Research
 

TSIA Speakers in Action

In these brief video clips, you’ll see some of TSIA’s executives on stage speaking about the XaaS business model transformation.

 

Managed XaaS is Becoming the Largest Revenue Stream

Your portfolio revenue streams and your P&Ls are changing faster than you realize. In this clip, George Humphrey, TSIA’s Vice President and Managing Director, Service and Delivery Optimization, shares TSIA’s definition of managed XaaS, and talks about how it’s becoming the largest revenue stream for companies in the technology industry.

Revenue from XaaS

Regardless of what type of company you are, more and more of your revenue is going to start coming as-a-service offers. In this clip, TSIA’s Executive Director and Executive Vice President, Thomas Lah, shares data from the TSIA Organization Structure Survey on what percent of revenue is now coming from as-a-service.

In XaaS, It’s About Profitable Revenue Growth

As an industry, we must solve for sustainable, profitable revenue growth. In this clip, Laura Fay, TSIA’s Vice President and Managing Director, Offers Research and Advisory, talks about revenue growth from a product management perspective.

The Role of Sales in the XaaS Transformation

XaaS transformation requires technology firms to move from solution to outcome selling. In this clip, TSIA’s VP and Managing Director, Revenue Research & Advisory, Steve Frost, explains the concepts of outcome and value selling and their value for sales teams in a truly as-a-service sales model.

My entire team loves to engage with TSIA simply because they have so much rich information combined with data that gives us clarity on where we need to go.

Dilip Kumar, Chief Digital Officer, NTT

 

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