XaaS Business Model Transformation
TSIA Speaking Engagements

Why is XaaS Transforming Business Models?

XaaS simply refers to “anything-as-a-service,” such as software-as-a-service (SaaS) or device-as-a-service (DaaS), where products and services can be purchased in a subscription-based “pay as you go” model. The advent of digital transformation, where more people are turning to digital technology to solve traditional problems, is only increasing customer demand for as-a-service offers.

If you’re looking to keep up with customer demands while growing profitability, TSIA recommends embracing XaaS business model transformation with subscription offers that are anchored on helping customers achieve specific business outcomes. When supported by a customer engagement model that cost-effectively drives the adoption, expansion, and renewal of customer contracts, you can make the shift towards including subscription offers as part of your broader portfolio.

No matter what kind of technology or services business you work for, your world is changing. The way in which you will grow your revenues in the next 3-5 years will not be the same as you have done for the last 30 years. Are you prepared to adapt your business as you know it so that you can continue giving your customers what they want?

 

Leverage the World’s Most Influential Speakers on XaaS Business Model Transformation

Members of TSIA’s executive and research teams are available for speaking engagements on the following topics:

JB Wood

XaaS Business Model Transformation

J.B. Wood
President & CEO
Thomas Lah

XaaS Business Model Transformation

Thomas Lah
Executive Director
Martin Dove

Sales Force Transformation in an XaaS World

Martin Dove
VP, Subscription Sales Research
Laura Fay

Product Management In an XaaS World

Laura Fay
VP, XaaS Product Management Research
Anne McClelland

Rethinking the Channel for XaaS

Anne McClelland
VP, Channel Optimization Research
Vele Galovski

Digitally Transforming Industrial and Healthcare OEMs

Vele Galovski
VP, Field Services Research
Steve Frost

Executing the LAER Strategy

Steve Frost
VP, Expand Selling Research
Phil Nanus

The Fully Formed Customer Success Organization

Phil Nanus
VP, Customer Success Research
George Humphrey

Mastering Managed Services

George Humphrey
VP, Managed Services Research
Jodie Paxton

Optimizing Recurring Revenue Through Effective Renewals Management

Jodie Paxton
Sr. Director, Service Revenue Generation Research
Judith Platz

The Role of Technical Services in the Age of XaaS

Judith Platz
VP, Support Services Research
Bo Di Muccio

Rethinking the Role of Professional Services In XaaS

Bo Di Muccio
Distinguished VP, Professional Services Research
Maria Manning-Chapmano

The New World of Knowledge in LAER

Maria Manning-Chapman
VP, Education Services Research
 

TSIA Speakers in Action

In these brief video clips, you’ll see some of TSIA’s executives on stage speaking about the XaaS business model transformation.

 

Managed XaaS is Becoming the Largest Revenue Stream

Your portfolio revenue streams and your P&Ls are changing faster than you realize. In this clip, George Humphrey, TSIA’s VP, Managed Services Research, shares TSIA’s definition of managed XaaS, and talks about how it’s becoming the largest revenue stream for companies in the technology industry.

Revenue from XaaS

Regardless of what type of company you are, more and more of your revenue is going to start coming as-a-service offers. In this clip, TSIA’s Executive Director, Thomas Lah, shares data from the TSIA Organization Structure Survey on what percent of revenue is now coming from as-a-service.

In XaaS, It’s About Profitable Revenue Growth

As an industry, we must solve for sustainable, profitable revenue growth. In this clip, Laura Fay, TSIA’s VP, XaaS Product Management Research, talks about revenue growth from a product management perspective.

Sales and the Transition to XaaS

It has been predicted that by 2020, 80% of new technology spend is going to be controlled by the business buyer. In this clip, TSIA’s VP, Subscription Sales Research, Martin Dove shares the three things he learned from talking with senior Sales executives from technology companies around the world.

The speaking and workshop engagements helped us bring the whole company together on a strategy much faster than if we tried to do it with internal effort alone.

Callan Carpenter, VP, Global Named Accounts, Autodesk