TSIA's detailed analysis of the industry has identified a top set of XaaS product management business challenges that we address through our membership program.
What is the economic engine for a profitable XaaS offer?
How does XaaS offer development differ from traditional technology?
What are the best methods for pricing XaaS offers?
What KPIs drive Product Management behaviors in XaaS?
What is the optimal Product organizational design for the XaaS business?
What features should the product have to accelerate adoption and expansion?
How must the organization adapt to the faster product delivery cadence?
What are the new cross-functional handshakes necessary for XaaS in-market success?
What are the effective methods for customer transition to XaaS models?
What telemetry does the product need to optimize the total customer experience?
Introducing the Technology-as-a-Service Playbook
Technology-as-a-Service Playbook is the end-to-end guide that details the plays your company can run to establish and grow a profitable . . .
Sustainable Engagement Strategies With Product Management
Discover the sustainable engagement strategies for Product and Services teams to work together to achieve the shared goal of positive net revenue grow
A Primer for Outcome Engineering
This research report provides a framework TSIA members can use to move the concept of outcome engineering forward in their companies.
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This report shares research findings and topics covering product analytics and addresses the journey customers take with suppliers.
Keynote: Building the Complete Offer
The co-author of Technology-as-a-Service Playbook: How to Grow a Profitable Subscription Business tackles the challenges related to unprofitable . . .
Keynote: What's NEXT for Product Leaders: The Path to Profitable Growth
The co-author of Technology-as-a-Service Playbook: How to Grow a Profitable Subscription Business will dive into the model for profitable . . .
Laura Fay is TSIA’s vice president of XaaS product management research. She is a technology industry veteran with over 30 years' experience driving business growth in the enterprise software industry via leadership roles in Product Management, General Management, Product Development, and Customer Success.
Learn more about Laura.
This elite group of professionals advises TSIA on how to best deliver relevant programs, research, and events to members.
VP, Product Management
SVP, JDA Cloud
VP, Product Management, Software Services
VP, Product Management
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