TSIA's detailed analysis of the industry has identified a top set of XaaS product management business challenges that we address through our membership program.
What product analytics are needed to capture the total customer experience?
What are the effective methods for customer transition to XaaS contracts and deployments?
What product experiences accelerate adoption and expansion?
What cross-functional handshakes must Product Management have to best fuel in-market success of their subscription offers?
What are the proven methods to lower the high customer acquisition costs (CAC) for XaaS offers?
What's the optimal segmentation model for designing XaaS offers?
What are the supporting tools and technology for effectively managing the Product Management flow of work?
What is an effective revenue mix for scalable XaaS growth and profitability?
What is the design methodology for successful XaaS offers? How do I achieve optimal offer-market fit? What are the best practices for crafting whole offers? What are the processes for managing the XaaS offer through the life cycle?
What are the best methods for pricing XaaS offers? What are the best practices for pricing governance?
What methods drive XaaS Product Management behaviors and accelerate success for XaaS offers?
What is the remit of the XaaS Product Management function? What is the optimal XaaS Product Management organizational design? What are the attributes that influence Product Management organization funding and design? Is the Product Operations team appropriately sized and designed for the Product Management team effectiveness?
Introducing the Technology-as-a-Service Playbook
Technology-as-a-Service Playbook is the end-to-end guide that details the plays your company can run to establish and grow a profitable . . .
Sustainable Engagement Strategies With Product Management
Discover the sustainable engagement strategies for Product and Services teams to work together to achieve the shared goal of positive net revenue grow
A Primer for Outcome Engineering
This research report provides a framework TSIA members can use to move the concept of outcome engineering forward in their companies.
View Members-Only Content Summary
Ask about TSIA membership to access.
Already a TSIA member? Sign In.
Customer Journey Analytics
This report offers insights and frameworks to capture the customer journey through product instrumentation.
Keynote: Building the Complete Offer
The co-author of Technology-as-a-Service Playbook: How to Grow a Profitable Subscription Business tackles the challenges related to unprofitable . . .
Keynote: What's NEXT for Product Leaders: The Path to Profitable Growth
The co-author of Technology-as-a-Service Playbook: How to Grow a Profitable Subscription Business will dive into the model for profitable . . .
TSW offers extensive insight and actionable takeaways for those in the product management community. Learn more about how born-in-the-cloud companies, and those undergoing business model transformation, can benefit from case studies and other exclusive TSIA data.
Conference highlights include:
Laura Fay is TSIA’s vice president of XaaS product management research. She is a technology industry veteran with over 30 years' experience driving business growth in the enterprise software industry via leadership roles in Product Management, General Management, Product Development, and Customer Success.
Learn more about Laura.
This elite group of professionals advises TSIA on how to best deliver relevant programs, research, and events to members.
VP, Product Management
SVP, JDA Cloud
VP, Product Management, Software Services
VP, Product Management
The Technology Services Industry Association (TSIA) is dedicated to helping services organizations large and small grow and advance in the technology industry. Find out how you can achieve success, too. Call us at (858) 674-5491 or we can call you.