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Stephen Fulkerson

VP, Customer Success Research

Stephen Fulkerson is the vice president of customer success research for TSIA. In this role, he works closely with member companies to deliver research and advisory programs focused on helping them optimize their customer success organizations and effectively deliver positive and successful customer outcomes.



Top Customer Success Advisory Engagements

  • Establishing Customer Success
  • The Building Blocks of Customer Success
  • Improving the Customer Experience
  • Using Customer Success to Create Sales Efficiencies
  • Predictive Customer Health Scores
  • Operationalizing the Customer Journey
  • Scaling Customer Success Through Partners
 
 
 

Research and Webinars

Check out the most recent Customer Success resources.


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Research Report

The Role of Customer Success in Freemium Offers

This report looks at which organizations are charged with helping care for freemium customers and converting them from free to fee.

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Research Report

Monetizing Customer Success

How to create compelling customer success portfolios that deliver higher business value to customers and greater service revenue growth.

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Research Report

How to Talk to Your CEO About Funding Customer Success

Download the ebook and access the three budgeting principles of how to talk to your CEO about funding customer success.

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6 Customer Success Investments Executives Should Anchor On

Get insight into the top six areas where customer success executives must drop anchor and invest extra time to ensure greater success and ROI.

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Research Report

2020 Monetizing Customer Success Study Readout

This report is a data readout based on the results of TSIA's 2020 Monetizing Customer Success Study.

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Research Report

Helping Customers Succeed: Three Distinct Plays

This report looks at unlocking business value through the science of customer success.

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In the Driver's Seat: 7 Critical Actions for Driving a Customer Success Organiza

Taking the helm of a customer success organization is no feat for the weary. There are so many variables that must be addressed to quickly ramp up . . .

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Research Report

The Three Charters of Customer Success

This whitepaper will help identify your organization's customer success charter for driving top-line revenue growth.

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White Papers

Driving Customer Success at Scale

Customer success holds the key to retaining customers and expanding revenues. Download TSIA's seven-step framework today.

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Research Report

Compare and Contrast: Account Plans to Customer Success Plans

This paper looks at differences between Sales Account Plans and Customer Success Plans.

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The State of Customer Success 2021

Get insight into the latest customer success research and trends and find out which investments you should be making to help scale your teams.

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Research Report

Customer Success Maturity Model

Five questions posed by companies trying to understand customer success, its impact toward legacy revenue models, and new XaaS subscriptions.