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Hal Stanley is the vice president of offering management research and advisory for TSIA. In this role, Hal is responsible for the research agenda that informs his engagement with member companies offering them best practices and data-influenced research for creating compelling service offers.
Prior to joining TSIA, Hal held various senior leadership roles with companies including McAfee, Symantec, and Websense. His deep experience as a marketing strategist and quick ability to spot market patterns and growth opportunities for complex products and services has made him a valuable asset in his past roles and proves to be an asset to TSIA members as well.
Hal has a passion to amplify the customer voice. By listening skillfully to customers and coworkers to identify actionable insights, he connects people and teams to their stated outcomes.
Hal is a gifted communicator who reduces the complex to simplified, consumable frameworks that accelerate team progress. A proven leader, Hal can facilitate diverse groups to arrive at the right conclusion for the business.
Hal contributes to the TSIA blog on the topics of monetizing customer success programs, optimizing premium service portfolios, and creating and launching outcome-based services.
The Renewal Specialist An Essential Role for Profitable Revenue Growth
Discover the fundamental elements of SaaS revenue growth through renewals and expansion.
Better Offering Management with Generative AI
How are technology companies using AI/ML to deepen market discovery and accelerate offering success?
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Data View: Auto-Renew Practices
This data view reports auto renewal practices in Customer Growth and Renewal.
How to Find, Package and Close New Service Opportunities with Existing Customers
These steps will help your company grow service revenue from existing customers without investing heavily in additional sales and marketing resources.
Value Management Why Not Now 2023
Learn how to avoid common service offer management pitfalls and evolve toward value management.
Levers for Profitable Growth
Investor expectations are causing companies to shift their attention to investing in areas that will produce growth results.
TSIA Quick Poll: The Impact of Training on Product Subscription Renewal Rate
This data view breaks down survey results about the impact of training on product subscription renewal rates.
Customer Success and Renewals Utilization Survey
This data view reports on the current staffing levels, work type utilization, and scope of responsibilities for renewal specialists.
The State of Customer Growth and Renewals 2023
Learn four trends that technology companies are engaging as they optimize for growth and profitably in 2023.
Utilization Secrets of Customer Success and Renewals
An examination of time investments for customer success and renewals resources.
2023 H1 Customer Growth and Renewal KPI
This data view is an overview of 2023 H1 common KPI results.
The State of Service Offer Management: 2023
This annual report outlines key trends impacting service offer leaders and provides a look ahead for 2023.
The Technology & Services Industry Association (TSIA) is dedicated to helping technology and services organizations large and small grow and advance in the technology industry. Find out how you can achieve success, too. Call us at (858) 674-5491 or we can call you.