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Hal Stanley is the senior director of service offer portfolio research and advisory for TSIA. In this role, Hal is responsible for the research agenda that informs his engagement with member companies offering them best practices and data-influenced research for creating compelling service offers.
Prior to joining TSIA, Hal held various senior leadership roles with companies including McAfee, Symantec, and Websense. His deep experience as a marketing strategist and quick ability to spot market patterns and growth opportunities for complex products and services has made him a valuable asset in his past roles and proves to be an asset to TSIA members as well.
Hal has a passion to amplify the customer voice. By listening skillfully to customers and coworkers to identify actionable insights, he connects people and teams to their stated outcomes.
Hal is a gifted communicator who reduces the complex to simplified, consumable frameworks that accelerate team progress. A proven leader, Hal can facilitate diverse groups to arrive at the right conclusion for the business.
Hal contributes to the TSIA blog on the topics of monetizing customer success programs, optimizing premium service portfolios, and creating and launching outcome-based services.
Creating Value with Compelling Service Offers
Discover how to create compelling service offers using TSIA’s Offer Value Stream framework.
Customer Growth and Renewal: Winning Plays for Successful Revenue Generation
Learn new trends in customer growth and renewal, and discover how to implement best practices for your CS and renewal organizations.
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A Guide to Forecasting Recurring Revenue
In this document we will discuss common definitions, concepts, and models for renewal forecasting.
The State of Customer Growth and Renewal: 2021
Key trends and upcoming research in the area of customer growth and renewal for 2021.
The State of Service Offer Management: 2021
Key trends impacting service offer management business leaders for 2021.
Digitizing Renewals Survey
Technology companies are increasingly interested in deploying automation in their renewals workflow, yet common practices are not well established. . . .
5 Plays to Maximize Renewal Revenue and Minimize Risk
This publication provides an overview of five plays to maximize renewal revenue.
How to Build a Customer Growth Organization
A customer growth (expand selling and renewals) organization is a specialized, sales or selling-capable customer success organization with a very . . .
Auto-Renew Quick Poll
Auto-Renewal, Frictionless Renewal
Service Revenue Generation Market Performance Snapshot - H1 2021
This report highlights key market changes in service revenue generation utilizing trended data from the TSIA SRG Benchmark.
The State of Service Revenue Generation: 2021
Key trends impacting service revenue generation business leaders for 2021.
A Primer for Service Offer Creation
This publication summarizes the end-to-end process for developing and launching outcome-based service offers.
The Technology & Services Industry Association (TSIA) is dedicated to helping technology and services organizations large and small grow and advance in the technology industry. Find out how you can achieve success, too. Call us at (858) 674-5491 or we can call you.