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Webinar

The State of Education Services 2026

This webinar shows Education Services leaders how to navigate AI Economics,™ repair broken learner data, prove real business impact, and reposition Education as a strategic growth engine.

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February 18, 2026

11:00 AM

Pacific Time

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February 18, 2026

11:00 AM

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February 18, 2026
|
11:00 AM
Pacific Time

Overview

Summary

This session introduces TSIA’s Transformation-First Approach for Education Services, combining data integration, monetization strategies, and new ROI metrics to tie learning outcomes directly to financial results. Attendees will leave with practical blueprints to modernize ES for the AI era and secure its role in the Services Economy.

Challenges

Education Services is squeezed by AI-driven complexity, unusable learner data, and executives demanding hard ROI. At the same time, low attach rates and “free training” expectations are eroding ES funding and strategic relevance.

Key takeaways

Resolve the Data Crisis

Treat data integration as a non-negotiable mandate and how to establish a bi-directional flow between your LMS and CRM.

Monetize Proprietary Knowledge

Implement a 'Free vs. Fee' hybrid strategy that uses free content for adoption to drive recurring revenue.

Redefine ROI with Metrics

Utilize KPIs such as Time-to-Competency (TTC) to demonstrate how training accelerates product Time-to-Value (TTV) for the customer.

Webinar speakers

Janice Lee

Director of Research, Education Services, TSIA

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