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Emerging Trends in Professional Services Pricing

Explore emerging trends in professional services pricing, the shift from traditional billing models to value-driven approaches, and the impact of digital transformation and AI.

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April 1, 2025

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April 1, 2025

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April 1, 2025
|
Pacific Time

Overview

Challenges

The challenges presented include inertia in established pricing practices, varied stakeholder priorities, and the complexity of aligning new pricing models with overall business and financial strategies.

Summary

The webinar discusses emerging trends in professional services pricing, highlighting the shift from traditional pricing models to value-driven approaches, the impact of digital transformation, and AI pricing strategies.

Key takeaways

Pricing Models Transformation

A transition is occurring from cost-plus and time-and-materials (T&M) pricing towards fixed pricing and value-driven approaches as organizations adapt to customer needs.

Emergence of Subscription Services

The introduction of PS as a service offers continuous customer engagement and pricing flexibility, moving away from single-project transactions to ongoing relationships.

The Role of AI in Pricing

Advanced AI and machine learning tools are increasingly utilized to forecast pricing models and customer consumption patterns, providing insights that enhance pricing strategies.

Webinar speakers

Bo DiMuccio

Distinguished VP of Professional Services Research, TSIA

Dave Young

Senior Director of Professional Services Research, TSIA

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