Survey Insights
Partner Enablement Funding, Tailoring, and Training Strategies
Overview
Challenges
A recent TSIA survey revealed critical shortcomings in partner enablement within professional services organizations, surfacing substantial gaps in funding, training, and resource management. This report emphasizes the need for structured funding and frequent training to enhance partner capabilities and align them with evolving service demands.
Summary
The survey underscores critical challenges facing professional services organizations in their partner enablement, highlighting significant gaps in funding, tailored training, and skills management. Many organizations are underinvesting in these areas, which risks misalignment with evolving service demands and potential revenue losses. Immediate improvements are essential for fostering a successful partner ecosystem.
Included in the full report
Inconsistent Funding Models:
The survey reveals a wide variance in funding methods for partner enablement, with many organizations lacking structured funding frameworks.
Need for Tailored Training:
Most organizations only employ one method of partner enablement, while those using multiple methods report increased partner revenue.
Infrequent Training:
A significant portion of organizations provides inadequate formal training, which undermines partner capability alignment with new products.
Lack of Resource Access:
Only 49% of respondents have a documented process for partners to access professional services experts, highlighting a need for better support systems.
Underinvestment in Skills Management:
Many organizations fail to regularly update their skills inventory for partner resources, limiting their ability to keep pace with evolving service demands.
Publication date:
August 29, 2025
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