Overview

Challenges

Professional services organizations face a pressing issue concerning partner management - our data shows that a staggering number of firms do not track essential metrics like partner utilization. This publication takes a closer look at the data, and makes a compelling case for why adding this capability will enhance efficiency, profitability, and competitive advantage in a partner-dependent landscape.

Summary

The article discusses the pressing challenges faced by professional services organizations in managing partner relationships, highlighting the critical visibility gap in performance metrics. With 83% of organizations failing to track partner utilization rates, the need for standardized data integration and proactive monitoring is emphasized. Organizations that invest in better partner management practices can gain a significant competitive edge, improve operational efficiency, and drive revenue growth.

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Included in the full report

Utilization Visibility Challenge:

83% of organizations do not track partner utilization, leaving them unaware of a key performance metric.

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Integration Gaps:

Nearly half of organizations rely on outdated manual processes for managing partner data, hindering effective collaboration.

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Reactive Management Approach:

A large portion of organizations lacks regular monitoring of partner performance, leading to missed opportunities for improvement.

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Financial Impact:

Significant revenue differences exist based on whether organizations track partner utilization effectively, emphasizing the financial stakes.

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Path to Improved Management:

A phased approach focusing on visibility, integration, and optimization can lead to enhanced partner management and competitive advantage.

Read the full report on the TSIA Portal

Publication date:

September 16, 2025

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