Partner with TSIA
Diversity, Equity, and Inclusion
TSIA Giving Program
Customer Growth and Renewal
Service Offer Management
XaaS Channel Optimization
XaaS Product Management
XaaS Speaking Engagements
Become a Member
COVID-19 Resource Center
If you believe you are seeing this message in error,
please let us know.
Are you struggling to define a successful customer training strategy that will lay the foundation for continued customer success? TSIA’s data-driven insights, peer-learning opportunities, and detailed analysis of top customer training trends allow our members to successfully increase product adoption and customer usage within their organizations. At TSIA, we have a dedicated research practice and a team of industry experts to help technology companies build and grow their customer training programs, called "Education Services." TSIA’s Education Services membership can provide your organization with the most comprehensive benchmarking data in the industry, exclusive insights on current trends, and expert advice along the way. We help your organization train customers for long-term success.
What does the margin, investment, and profit profile look like for a revenue-generating education services business?
What metrics are companies using to evaluate the health and effectiveness of the ES business?
What components of a subscription model will be used to define the offer; individual vs. enterprise, all access vs. limited access, all modalities vs. some modalities, etc.?
What are the approaches used in establishing base price for classroom, virtual and onsite training, and e-learning? What are key considerations when evaluating pricing mechanisms such as subscription plans, training credit programs, etc.
What is the impact to the business model in free vs fee-based education offerings and what is the free to fee continuum (meaning what type of ES offers may be provided at no charge, like YouTube videos vs. those for which a fee is customarily charged, like onsite training)?
What are the best practices in content development, given the many trends, such as cloud and mobile technologies, that are influencing its future?
Do we have a strategy that considers all modalities of learning, evaluates the best way to deploy content in the context of the modality and employs tools to develop content effectively and efficiently?
Have we incorporated content, delivery, sales, the ES business charter and any other critical variables in the formation of a comprehensive education services strategy?
What are current trends in ES delivery models?
What are the key practices for building ES offers that span a range from new courseware development to adoption and outcome offers?
What are the considerations for establishing, building and deploying a certification program for customers, partners and/or internal employees?
How can Education Services leverage social platforms to build collaboration and interaction between learner and between learners and education staff?
What is the average realized price and discount percentage for classroom, virtual and onsite training, certification and custom content development, for customers and partners?
Whether your company is still trying to answer the question, “How should we develop an education services program?” or you’re part of a mature customer training organization, TSIA can help you and your team drive profitable growth and increase product adoption.
The State of Education Services 2022
Learn trends revealed from TSIA data relative to the role customer training organizations play in product adoption.
View Members-Only Content Summary
Ask about TSIA membership to access.
Already a TSIA member? Sign In.
2021 Education Services Offer Development Survey Findings
Findings from the 2021 Educations Services Offer Development Survey.
The State of Education Services: 2022
This report reviews various capabilities that education organizations must acquire to support their company’s XaaS initiatives.
LMS The System Customer Training Organizations Love to Hate
Learn more about what it is you want your learning management system to do and other systems required to meet those needs.
Learning Management Systems: In Search of the Red Feather
This report discusses learning management systems, learning content management systems, learning experience platforms, and e-commerce integration.
Digital Learning in Customer Training Is it Here to Stay
Find out the implications for customer training organizations as the world attempts to revert to its pre-pandemic state.
Digital Transformation in Education Services
This report looks at digital transformation in education services organizations, specifically in the context of the customer experience.
The Education Services Adoption Playbook
This playbook offers insight into the nine plays you should be running to drive adoption in your organization.
Free and Fee: Strategies and Considerations for Monetizing Customer Training
Learn how implementing a monetization strategy for your customer training content helps you unlock growth and maximize the impact of your program.
Digital Strategy: So Much More Than Just Digital Content
Let’s review the capabilities that should be at the core of every education organization’s digital strategy.
The Consumption Conundrum Measuring the Success of Your Education Programs
Creating content is pointless if no one is consuming it. In this webinar, we’ll explore strategies to ensure your content gets into the right hands.
State of Education Services 2021 Fulfilling the Product Adoption Objective
Learn what your education organization must do to revamp its strategy for 2021 and fulfill its product adoption objective.
TSIA conferences offer extensive insight and actionable takeaways for those in the education services community. You’ll learn how to streamline your services while improving customer satisfaction and decreasing attrition rates. In addition, you’ll find the answers to the following questions:
This elite group of professionals advises TSIA on how to best deliver relevant programs, research, and events to members.
SVP, Global Head of Digital Learning Solutions & Product Knowledge Portfolio
VP, Education Services
Director of Learning Services
Educational Services Global Delivery Managers
See the impact TSIA is making on the technology and services industry by helping education services organizations improve their performance.
The Technology & Services Industry Association (TSIA) is dedicated to helping technology and services organizations large and small grow and advance in the technology industry. Find out how you can achieve success, too. Call us at (858) 674-5491 or we can call you.