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John Ragsdale

Distinguished Researcher, VP Technology Ecosystems

John Ragsdale is a distinguished researcher and the vice president of technology ecosystems for TSIA. His area of expertise is in assisting enterprise technology firms with the selection and value realization of tools and platforms, with a constant focus on the customer experience. John works closely with TSIA’s partner ecosystem, identifying leading and emerging technology vendors whose products help solve the key business challenges faced by TSIA members. John earned the title of TSIA Distinguished Researcher when he reached over ten years in a research role at TSIA, having authored over 250 research articles, answered 3,000+ member inquiries, and developed frameworks and survey methodologies that helped members address complex business challenges.


Research and Webinars

Check out the most recent Technology resources.

December 16

The Great Resignation is Here: How to Improve Employee Retention Among Support T

Learn to better approach employee engagement and reduce employee attrition with next-gen quality monitoring & analytics.

December 14

Looking Forward to Success in 2022

Learn how to shape your customer success strategy for the coming year and how product led-growth, NRR, and bespoke experiences impact future success.


Emerging Services Delivery Trends to Watch in 2022

Emerging trends in services delivery and top considerations for your teams to explore to advance and innovate how you deliver for your clients.


Grow Your Machine Learning: AI-Powered Search after Implementation

Post-implementation strategies you can use to grow machine learning in your organization that will ensure your investment is maximized.


Delivering Proactive Field Service to Create Great Experiences

Key questions field service organizations should be asking when developing and expanding a proactive field service strategy.


Top 3 Indicators Your Tech Stack Is Preventing Growth

How to identify the top three indicators that your tech stack is holding back your growth.

Research Report

State of Knowledge Management: 2021

This report focuses on both the gains and the stalls in KM progress and gives insight into challenges faced by B2B companies.

Research Report

Use Cases for Robotic Process Automation in the Front Office

Overview of RPA, with sales and service use cases, early successes, barriers to overcome, and how to approach a successful front-office RPA project.


Building a Seamless Customer Experience through a Unified Digital Business

Discover how to connect your sales, finance, service delivery, marketing, and support systems to deliver unique and innovative customer experiences.


Close Service Deals Faster with Automation

Automate the end-to-end services sales process for your internal teams, partners, and clients with tools that reduce friction and accelerate revenue.


How to Structure a Winning Commission Plan for Customer Success Teams

Is your customer success team being left out of the commissions process? Attend this webinar and learn how to structure a winning comp plan for CS.


Cognitive Technology: The Force Multiplier for Scaling Customer Success

The role of cognitive technology in moving customer success beyond ad hoc customer enablement to meet key customer success KPIs.