This content is currently only available to TSIA members.

If you believe you are seeing this message in error,
please let us know.

John Ragsdale

Distinguished VP, Technology Research

John Ragsdale is the distinguished vice president of technology research for TSIA. His area of expertise is in assisting enterprise technology firms with the selection and value realization of tools and platforms, with a constant focus on the customer experience. John drives TSIA's highly regarded technology research agenda, delivering insightful thought-leadership research and analysis on the most pressing issues facing business leaders to enable them to better plan and execute their strategies. John earned the title of TSIA Distinguished Researcher when he reached over ten years in a research role at TSIA, having authored over 250 research articles, answered 3,000+ member inquiries, and developed frameworks and survey methodologies that helped members address complex business challenges. John also continues to take a lead role as a mentor, helping other members of the TSIA Research team master their skills.

John Ragsdale

John Ragsdale Talks About Technology Research

How TSIA Advisory Works With You

Strategic Advisory graphic

Top Technology Advisory Engagements

  • Creating the Ultimate Customer Self-Service Portal
  • Building the Digital Infrastructure for Support
  • Automating Professional Services: PSA 2.0
  • Virtual Customer Engagement Strategies: The Rise of Digital Channels

Research and Webinars

Check out the most recent Technology resources.

March 17

The Simple Idea of Self Service as a Corporate Strategy

Many companies still view self-service as a channel. Join us as we evaluate it as a corporate strategy for your customers and agents.

March 09

Real World Case Study Unifying Support Service Experience with Customer Data

A hyper-growth story: How FiveTran uses AI to extract, analyze, and act on customer signals to improve the service experience delivery.

March 02

Quote More Sell More with Services CPQ

Discover how Services CPQ transforms quoting anything “as a service,” reducing proposals from days to hours or minutes.


How to Deliver the Most Relevant Self Service Experience Every Time

Learn the key elements for a relevant and successful self-service experience in 2021. We’ll share steps to get ready for your transformation.


How to Monetize Your IoT SaaS Service Offerings in 2021

Monetize consumption and content, establish a competitive advantage, and drive revenue growth.


Content Findability with Elastic Workplace Search: A Practical Guide

Discover everyday tips and advice on how utilizing unified search helps to maximize team productivity, reduce content silos, and boost ROI.


Disrupting Service Delivery 3 Lessons for Faster Growth in 2021

Learn how companies are shifting their service delivery strategy resulting in improvements to profitability, growth, and customer satisfaction.


Hindsight is 2020 A Closer Look at Whats Driving Sales Performance in 2021

Help modern sales teams use a data-driven approach to better understand customer needs and sell more effectively in today’s digital sales environment.

Partner Perspective

2021 Trends in Outsourcing

This report outlines two trends in outsourcing: the increase in outsourcing contracts and meeting the needs of larger enterprise customers.

Technology Insight

The State of Technology: 2021

This report outlines major trends impacting technology across TSIA research practices and highlights technology-focused research planned for 2021.


6 Use Cases for AR and Remote Assist AI to Dramatically Improve Business KPIs

Discover how AR and AI affect digital transformation and business resiliency strategies in the world of field service and technical support.


Service Delivery in 2021 Three Trends Here to Stay

Based on findings from TSIA research, this webinar will explore the service delivery trends that will shape the year to come.