The Value Assurance Loop Framework
Overview
Challenges
Summary
Included in the full report
Four Phases of Value Assurance:
The Value Assurance Loop consists of Pre-Sales, Onboarding, Ongoing support, and Renewal phases, each with specific objectives and activities.
Need for Value Anchors:
Identifying measurable, customer-centric value anchors is essential for demonstrating the impact of technology solutions on customer outcomes.
Challenges in Execution:
Many companies face friction points such as weak value hypotheses, poor ongoing communication, and fragmented ownership across teams that hinder effective implementation.
Role of AI:
AI can enhance the Value Assurance Loop by automating data collection, generating tailored business cases, and providing real-time monitoring of value metrics.
Continuous Improvement:
Companies should benchmark their Value Assurance effectiveness using TSIA’s Value Assurance Scorecard to identify strengths and areas needing improvement.
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