Conference Presentation

The Motivation Behind a Certification Business

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Launching Certification - The Story So Far…  Getting started in the certification business to increase product adoption? As we grew our IoT platform's adoption, we saw an opportunity to not just help our users gain knowledge and skills through education services, but prove them through certification. We'll share our new certification program and our approach to develop and deliver this program globally, along with lessons learned. Dynamic Duo: How Training and Certification Can Team Up to Increase User Adoption  For many years we have been very focused on how user adoption is heavily tied to training. While we still firmly believe this to be the case, we also believe that certification plays a large role in driving adoption. In this session, we will explain how we have combined our training and certification to increase class attendance, certification credentials, and ultimately, how we believe it impacts overall user adoption.

Presented By:

Cara Scott

Certification Program Manager, PTC

Publish Date: May 4, 2016

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