TSIA’s Land, Adopt, Expand, Renew (LAER) engagement model provides the framework on how to engage customers and optimize revenue growth in a Technology-as-a-Service (XaaS) model. But how do you create a seamless customer experience that is consistent and coherent across the journey? What handshakes have to take place between Sales, Services, Customer Success and other stakeholders to make everything flow? How do you align around outcomes, and what role do data and analytics play in the process?
Join this panel of TSIA’s experts discuss the different aspects of the LAER model, and get some great ideas on how to make it all fit together both for your company and for your customers.