Conference Presentation

How SQS has Adopted the B4B Model to Transform the Business

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At the October 2014 TSIA conference J.B. Wood took the audience through the transformation services companies would need to go through to be successful in the new B4B world. SQS is a prime example of a company which recognized early on that this transition was fundamental to its future success. Riccardo Brizzi, the SQS Group COO and main board member, will take you through how SQS adopted the some of the principles outlined in the book B4B to transform SQS. The results are there for all to see, the SQS share price has doubled, we have created significant value for our clients and driven significant growth in our business.

Presented By:

Riccardo Brizzi


Publish Date: October 21, 2014

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