Conference Presentation

Hidden in Plain Sight: How to Drive New Revenues from Existing Customers

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In the last 3 years, Service Revenue has eclipsed Product Revenue among leading technology companies. Even beyond the traditional technology vertical market, the recurring nature of Service Revenue has provided both great opportunity as well as even greater challenges as businesses struggle to retain and grow their existing relationships.

As all industries prepare for the continued shift to the "Outcome Economy" understanding how to maximize these revenues from your installed base customers, and specifically from the assets they already own, has never been more important. In this session, we will explore the best practices of Revenue Lifecycle Management and discuss how best-in-class companies turn this great opportunity into an even greater outcome.

TSIA is well worth the investment. This is the one place where you can come and get a fusion of ideas that you can then marry up to the goals and objectives of your organization and boil that down into several actionable plans that you can implement over the next 6 months to a year.

Peg Rodarmel, SVP, Subscription Services, Infor

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