Cookie Settings

In order to provide complete functionality, this web site needs your explicit consent to store browser cookies. If you don't allow cookies, you may not be able to use certain features of the web site including but not limited to: log in, buy products, see personalized content, switch between site cultures. It is recommended that you allow all cookies. View our privacy policy.

AcceptRejectPreferences
Manage Consent Preferences by Category
Essentials
Always active

Necessary for the site to function. Always On.

Marketing

Used for targeted advertising.

Personalization

Remembers your preferences and provides enhanced features.

Analytics

Measures usage and improves your experience.

Reject AllAccept All
Thank you! Your submission has been received!
Oops! Something went wrong while submitting the form.
Preferences
Watch on demand from
with code LV25-EB30!
Log in now
Join us at
- Orlando • April 29 - May 1, 2025
Learn more
TSIA brand logo
About UsWhat We Do
What We Offer

Industries we serve

Stand out in your industry with TSIA’s proven data and research.

IT Infrastructure and Services

SaaS and Software

Industrial Equipment

Healthcare Technology

Our research areas

TSIA provides exclusive data, business frameworks, and expert advice in all areas of technology to help your organization achieve profitable growth.

CRO Council

Customer Growth and Renewal

Customer Success

Education Services

Executive Leadership

Field Services

Managed Services

Professional Services

Offering Management

Support Services

Digital solutions

Industry insights, benchmarking, data-driven strategies, and more

TSIA Portal

Performance Optimizer
Industry Benchmarking

TSIA Intelligence

Digital solutions

Nam non augue lorem. Phasellus posuere sit amet velit in tincidunt.

TSIA Portal

Performance Optimizer
Industry Benchmarking

Insights

Insights

Check out our latest insights and go beyond learning about the latest industry trends—make them work for you.

Featured Insights

Get inspired, find out what’s trending, and discover what’s next in the technology and services space on the TSIA Portal.

TSIA Research Journeys

Answering your biggest unsolved industry challenges and delivering validated, board-ready insights designed to empower every tech company.
Membership Options
Community

Community

Connect with a diverse and inclusive network of other industry professionals who have solved the same challenges you’re facing.

TSIA Discussions

A community for Product, Sales, and Services teams to navigate business challenges together.

Advisory boards

Meet the hand-picked experts who work with TSIA research and leadership to address critical issues, trends, and opportunities.

Conference

Drive innovation and elevate your business at TSIA World, the premier tech and services conference.

Partner with TSIA

Share your company’s vision of the future with the biggest names in tech, and engage with prospects within the TSIA community.

Partner directory

Check out the technology and services organizations that are currently benefiting from membership.

STAR Awards

Establish your company as among the best in the industry and receive recognition on your team’s most impactful achievements.
Blog

Blog

Your source for the latest trends impacting your industry.

For executives

For department leaders

For managers

Blog
Get started for free
Let's talk
Sign in
Get started for free
Let's talk
Legal and Privacy Information
Privacy PolicyCalifornia Consumer Privacy ActCalifornia Privacy Rights Act of 2020Online Code of ConductCopyright InfringementOnline User AgreementMembership Terms of ServicePartnership Terms of ServicePartner Program PackageConference Registration Terms and ConditionsConference Code of ConductInformation Security MeasuresBenchmarking Data Protection MeasuresSubprocessor List
Navigation
Privacy PolicyCalifornia Consumer Privacy ActCalifornia Privacy Rights Act of 2020Membership Terms of ServicePartnership Terms of ServicePartner Program PackageConference Code of ConductConference Registration Terms and ConditionsMember Conference Voucher UpdateInformation Security MeasuresBenchmarking Data Protection MeasuresSubprocessor List

TSIA Benchmarking Data Protection Measures

TSIA conducts primary research studies throughout the year in each of its Research Areas. These studies, collectively called “Performance Optimizer” and “benchmarking,” include the core Performance Optimizer Benchmark Study in each Area; Multi-Member Studies, such as the PS Market Rates Study; and topic-specific studies that may be added to the Research Area calendars.

In addition to the several layers of security afforded all member companies confidential information and Personally Identifiable Information (PII) handled by TSIA (see “Information Security Measures”), the following measures are enforced with specific regard to benchmarking data:

Technology

There are three technologies employed in TSIA benchmarking: collection (Alchemer); ETL (Alteryx); and visualization (Tableau).

a.          Hosting for the collection technology resides in Alchemer’s cloud data centers.

b.          Hosting for the ETL technology resides on theTSIA corporate network.

c.          Hosting for the visualization technology resides in Tableau’s cloud data centers.

See technology supplier websites for information security-related documentation.

Encryption

All benchmarking data is encrypted from the point of collection through to transmission and storage:

a.          HTTPS and Secure Socket Layer (SSL) at the enduser data collection interface

b.          256-bit encryption for data at rest

c.          Technology suppliers’ HTTPS REST API for data transfer

Access

Only TSIA Research Executives and members of the TSIA Data Analytics Team have access to non-aggregated benchmarking data. Access to collection, ETL, and visualization technologies is controlled by one member of the Data Analytics Team. User accounts are deleted upon employee termination. All internal TSIA emails pertaining to a member company’s benchmarking response refer to alphanumeric codes instead of member company names; actual member company names are never mentioned in emails. All TSIA employees are bound by the company’s agreements and restrictions on the handling of member confidential data.

Aggregation

Depending on the study, benchmarking data can be aggregated at the total study level and at “industry” and “peer group” levels. The minimum number of data points reported out as an aggregate number at the industry level is nine (9), and at the peer group level is six (6). Benchmarking data points that do not meet these minimums are reported as “Not Enough Data” (NED).

Transmission

To ensure that benchmarking data is not shared with the wrong party, all benchmarking materials are securely delivered to the member company’s Primary Response Editor using password-protected links via TSIA’s instance of Salesforce:

a.       Performance Optimizer benchmarking readout materials are uploaded to a proprietary Secure File System (SFS) inside TSIA’s Salesforce instance.

b.       Salesforce generates a unique SFS sharing link, which is assigned and emailed to the member company’s Primary Response Editor.

c.       The Primary Response editor must then pass an email validation test before receiving a one-time code (OTC) that provides access to the SFS.

If another employee from a participating member company requests information about the benchmarking results, the Primary Response Editor must provide written authorization.

Retention

Performance Optimizer benchmark data is retained for 48 months from the collection date. Data older than 48 months is flagged inactive and archived from the benchmark database. Inactive/archived data can be restored if needed but is not used for industry or peer comparisons. Inactive/archived data can be expunged upon request by the contributing member company.

Effective Date:  February 14, 2025

‍

TSIA (Technology & Services Industry Association) is dedicated to helping technology and services organizations large and small grow and advance in the technology industry. Find out how you can achieve success, too. Call us at 800-876-6511 or we can call you.

Our research areas

CRO CouncilCustomer Growth and RenewalCustomer SuccessEducation ServicesExecutive LeadershipField ServicesManaged ServicesProfessional ServicesOffering ManagementSupport Services
Industries we serveIT Infrastructure and ServicesSaaS and SoftwareIndustrial EquipmentHealthcare Technology
ConferenceAgendaEventsNetworkingPricingSponsorsTracksTravel

Community

Partner DirectoryPartner ProgramStar AwardsTSIA Discussions

Blog

For executivesFor department leadersFor managers
Who We AreWhat We DoFeatured InsightsConferenceBlogNewsroom
© 2025 Technology & Services Industry Association (TSIA). All rights reserved worldwide.
Legal and Privacy    |    Email Preferences    |   Do Not Sell My Information