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Conference Presentation

Valuing Social Customer Support: ROI & KPIs

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Your customers are using social media. Who isn't? But it's more difficult to answer questions about where and how to invest in social media support--which platforms to use, success measures, and, of course, determining if you are getting your money's worth. This session will focus on identifying the social platforms your customers use, surveying to measure customer success, and measuring your return on investment.

Presented By:

Mark Woychick

Manager, Social Insights, HP

Publish Date: October 19, 2016

TSIA is well worth the investment. This is the one place where you can come and get a fusion of ideas that you can then marry up to the goals and objectives of your organization and boil that down into several actionable plans that you can implement over the next 6 months to a year.

Peg Rodarmel, SVP, Subscription Services, Infor

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