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In 2015, Keysight Technologies, the electronics industry’s leading design and test equipment company began its transformation from an equipment supplier to a solutions and software company. Higher degrees of electronics industry technology complexity, for 5G, IoT, Automotive Electronics drove market demand for new integrated test solutions. Concurrently, Keysight Services needed to create a new set of complementary services. Keysight’s Global Services Organization had the challenge to expand from offering traditional hardware-centric services to providing a portfolio of services ranging from traditional equipment support services, software subscriptions, asset management services and differentiated services designed to help our customers achieve their business outcomes. Keysight will share some of the early learnings on its journey to transform from an equipment supplier, where services were incidental to the product purchase to a solutions company offering a portfolio of differentiated, entitled support services.
VP, Service Revenue Generation Research, TSIA
Marketing Manager, Keysight Technologies
Publish Date: October 22, 2019
TSIA is well worth the investment. This is the one place where you can come and get a fusion of ideas that you can then marry up to the goals and objectives of your organization and boil that down into several actionable plans that you can implement over the next 6 months to a year.
Peg Rodarmel, SVP, Subscription Services, Infor
The Technology & Services Industry Association (TSIA) is dedicated to helping technology and services organizations large and small grow and advance in the technology industry. Find out how you can achieve success, too. Call us at (858) 674-5491 or we can call you.