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Conference Presentation

The LAER-Based Approach to Customer Growth

This report is for Expand Selling members only

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Subscription and XaaS offers are clearly powering the growth of the technology industry. However, it’s really expensive to drive growth purely by landing new customers. The best way to achieve profitable growth in Subscription models is by driving more revenue from your existing customers. It's for this reason that Customer Success and Managed Services teams are abeing asked to do more and more around Renewals and Expansions. In this session, you'll learn. -Why XaaS is the path to growth - Why it's so important to drive expansion and renewals with your customer base - How to leverage LAER to make sure the right people are doing the right things

Tracks: Expand Selling , Interactive Breakout, Service Revenue Generation

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Publish Date: December 10, 2020

TSIA is well worth the investment. This is the one place where you can come and get a fusion of ideas that you can then marry up to the goals and objectives of your organization and boil that down into several actionable plans that you can implement over the next 6 months to a year.

Peg Rodarmel, SVP, Subscription Services, Infor

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