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Conference Presentation

The Enterprise Digital Customer Experience (DCX)

This report is for Offering Management members only

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What if I told you that as much of 40% of all your current company expenses are spent compensating for a weak DCX and that in the next 5 years your market share will be doubled (or halved) based on how effective your DCX is? DCX deserves a maniacal executive focus - its where your future lies. In this session we discuss what DCX is, why it's important, and why it's so hard to implement. While there may be some companies with a great DCX that fail, there will be a precious few successful companies that lack a great DCX.

Presented By:

Laura Fay

VP & Managing Director, Products and Offers Research, Technology Services Industry Association

Publish Date: May 27, 2022

TSIA is well worth the investment. This is the one place where you can come and get a fusion of ideas that you can then marry up to the goals and objectives of your organization and boil that down into several actionable plans that you can implement over the next 6 months to a year.

Peg Rodarmel, SVP, Subscription Services, Infor

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