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Conference Presentation

Trusted Advisor Status Is Earned

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Customers are increasingly seeking strong partnership with their cloud vendors, looking for support and guidance as they make significant investments in new technology that impact their core businesses. True trusted advisor status though is earned, and can be difficult for providers to achieve as they look to move beyond the traditional vendor relationship. In this session, we'll talk about earning trusted advisorship through operational excellence and hands on support with customers during critical moments. Getting into the details of technical, operational and reliability issues enables services teams to act as extensions of the customer's team, building the empathy and trust that create a foundation for customer guidance.

Presented By:

Bob Greenlees

Global Program Lead, TAM, Google

Traci Berkowitz

Global Product Lead: Technical Account Management, Cloud Customer Experience, Google

Publish Date: May 6, 2021

TSIA is well worth the investment. This is the one place where you can come and get a fusion of ideas that you can then marry up to the goals and objectives of your organization and boil that down into several actionable plans that you can implement over the next 6 months to a year.

Peg Rodarmel, SVP, Subscription Services, Infor

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