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The widespread adoption of both smartphones and tablets, coupled with their constant connection to social media outlets, has shifted the balance of power squarely to the customer. This ever-changing world of customer service has companies questioning what they can do to live up to the increasing expectations of their mobile customers. Ross Haskell, Director of Customer Care Products at LogMeIn, will elaborate on how to build and develop best practices to elevate the mobile customer experience. More specifically, Haskell will cover how social media, mobile messaging and other communication channels, combined with expectations around resolution speed, are all critical factors in this evolution of support.
Director of Products, BoldChat, LogMeIn
Publish Date: October 21, 2014
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Peg Rodarmel, SVP, Subscription Services, Infor
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