Conference Presentation

The Journey to Outcome-Based Service Offer Development

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Calling all service marketers, service product managers, and service portfolio managers: We are all in a unique place on the journey toward creating service offers that connect with customer business value in new and powerful ways. Join Parijat Sharma, director of customer success, products, at Salesforce, and Julia Stegman, vice president, research, at TSIA, for an interactive discussion to learn from your peers and share your experiences. 

 

Presented By:

Julia Stegman VP Research TSIA

Vice President, Research and Advisory, Service Revenue Generation, TSIA

Parijat Sharma

Director, Customers for Life Products, Salesforce

Publish Date: May 5, 2015

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