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Conference Presentation

Reduce Cost of Sales with Education Services Before the Buy

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Presented By: ANCILE Solutions and their customer Changepoint

Sales resources are finite, so the impetus is on organizations to cost-effectively acquire customers. Changepoint, a leading provider of professional services automation (PSA), project portfolio management (PPM) and enterprise architecture (EA) solutions, recently revamped their approach to engaging with prospects by developing educational content for use before the buy. Using the ANCILE uPerform solution, Changepoint built simulations to demonstrate features and functionality, without sales team intervention. In this session, you'll learn how Changepoint planned their new approach to qualification, created compelling content and demonstrations to accelerate prospects' understanding of the solution, and brought their new selling solution to market in a few short months.

Presented By:

Larry Kading

VP, Sales Engineering, Changepoint

Vasu Desikachary

Business Development Director, ANCILE Solutions

Publish Date: May 2, 2017

TSIA is well worth the investment. This is the one place where you can come and get a fusion of ideas that you can then marry up to the goals and objectives of your organization and boil that down into several actionable plans that you can implement over the next 6 months to a year.

Peg Rodarmel, SVP, Subscription Services, Infor

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