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A well thought-out pricing strategy is germane to a sustainable business model that ensures profits. Yet, a common challenge for business is designing a pricing strategy that is consistent, simplistic, and aligned to cost and value. In this session, we will examine the various aspects of offering management that must be considered in order to create a consistent pricing philosophy. Considerations include the up-front business case, developing a value-based pricing model, and integrating processes and tools. Additional topics include: Pricing best practices when transitioning to a Software-as-a-Service company. Understanding hosting costs and when to bring in-house versus leveraging a public cloud. Setting a discount strategy that empowers sales and protects profits. Governing price sensitivity and changes.
VP, BSS and Revenue Management, JDA Software
Publish Date: May 8, 2019
TSIA is well worth the investment. This is the one place where you can come and get a fusion of ideas that you can then marry up to the goals and objectives of your organization and boil that down into several actionable plans that you can implement over the next 6 months to a year.
Peg Rodarmel, SVP, Subscription Services, Infor
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