Conference Presentation

Outcome Engineering

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This Keynote is sponsored by Sutherland Global Services. 

The goal of helping customers achieve critical business outcomes has always been an aspiration of technology solution providers. However, the ability to achieve this goal has been hit and miss. How can technology providers consistently help customers achieve target business outcomes? The construct of outcome chains and the capability of outcome engineering are critical to meeting that objective.

In this keynote session, TSIA executive director Thomas Lah will introduce a framework for systematically engineering customer outcomes. He will also review lessons learned from companies that have been working on engineering customer outcomes.

If you are looking for a framework to identify, define, and drive business outcomes with your customers, this is a keynote you will not want to miss.


Presented By:

Thomas Lah

Executive Director, Technology Services Industry Association (TSIA)

Publish Date: October 21, 2015

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