Managed XaaS - The Product Offering: Who Gets Primary Custody and Who Gets Visitation Rights? (Workout)

As technology companies increasingly pivot towards “as a Service” offerings, “Managed XaaS”(1) has become one of the fastest growing segments of the tech industry. Over 40% of technology manufacturers with a managed services business have launched a Managed XaaS offer. Managed XaaS also accounts for around 30% (and growing) of managed services revenues amongst TSIA benchmarked managed service providers. If you don’t have one – get one, or you’ll be left behind the competition. However, building and launching a Managed XaaS offer can be incredibly challenging. Who is responsible for the definition and the success of the solution? Is it “core technology product management” or “services portfolio offer management”? How do these organizations best work together to design, build, launch and managed these complex solutions in the marketplace? Join TSIA for this 45-minute workout session in which we will identify and attempt to resolve the sources of organizational tensions that threaten the health and viability of newborn Managed XaaS offers within a technology provider’s portfolio. 

(1)“Managed XaaS” is a solution comprised of product (hardware and/or software), professional services, support and managed services operations elements, bundled into a single per unit, per month price governed by a managed services agreement. Services are delivered from a remote network operations center. Delivery resources are typically shared across multiple clients. Product elements may be hosted and/or on premises. Product may be single tenant or multi-tenant.