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Conference Presentation

Maintaining Quality Engagement Through the Digital Experience: VMwares Story

This report is for Customer Success members only

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Tech Touch for digital customer success is an emerging scale strategy for customer success teams. VMware strategy targets the right experience to the right customer via a digital delivery experience, combined with a low-touch Customer Success (CS) coverage model. This session uncovers how developing the model requires a data-driven approach and extensive coordinated collaboration between Customer Success, CS Operations, Marketing, Product Management, Renewal Sales, Support, and IT. Learn all about VMWare’s outcomes, successes, and lessons learned on the journey to digital customer success in support of cloud, on-premise, and hybrid software environments.

Presented By:

Josh Buckley

Director, VMware Customer Success Innovation & Insight, VMware

Publish Date: May 27, 2022

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