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Conference Presentation

Looking for Levers to Improve Renewal Rate Performance?

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This is an interactive discussion with your peer executives where TSIA will share research and attendees will discuss their experiences with the following two hot topics with optimizing the renewal of subscriptions and support contracts.

  1. Business Makeover on Renewal Automation: Splunk is a fast-growing company and Katie Bianchi is their new Vice President of Support & Renewals. Katie will share her initial assessment of Splunk’s technology capabilities that support the renewal process. TSIA will facilitate a ‘business makeover’ interactive discussion where the audience will share their experiences with Katie as Splunk contemplate investments they will make in renewal automation. 
  2. A Renewal Leader’s Wish List. There is a bifurcation across the industry with respect to marketing investment. Some renewal teams receive assistance from marketing to reinforce the value of renewing contracts and subscription plans. And other renewal teams are on their own. TSIA will share the state of marketing budgets. And the audience will craft our wish list for how marketing can help support the renewal sales effort.

Presented By:

Julia Stegman

VP, Service Revenue Generation Research, TSIA

Jodie Paxton

Sr. Director, Service Revenue Generation Research, TSIA

Katie Bianchi

VP, Global Support and Renewals, Splunk

Publish Date: May 23, 2018

TSIA is well worth the investment. This is the one place where you can come and get a fusion of ideas that you can then marry up to the goals and objectives of your organization and boil that down into several actionable plans that you can implement over the next 6 months to a year.

Peg Rodarmel, SVP, Subscription Services, Infor

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