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Technology companies are adapting their offers to meet the demand for consumption models and cloud-native companies are striving to deliver profitability. Product management is at the epicenter of the impact circle to drive growth and profitability in these technology-as-a-service businesses. Absent their vision and leadership for an outcome-driven customer experience, effective offer design and a product that drives scale into the business, XaaS success is unlikely. The Product Management team that embraces and drives a formula of proven practices for XaaS profitability will win the game. In this keynote session, Laura Fay creates a compelling game plan and call to action to product management leaders to step up to the challenge.
VP, XaaS Product Management Research, TSIA
Publish Date: October 26, 2018
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Peg Rodarmel, SVP, Subscription Services, Infor
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