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Services leaders can assume they understand the work, mindset and pressures experienced by Sales leaders. Sales leaders can appear too short-term focused, lacking in operational discipline and inattentive to the long-term success of a customer. Yet the journey to optimize Sales and Services functions in our companies will continue to be bumpy without transparent, authentic understanding of the strengths and weakness each team delivers. Rather than seeing operational and selling activities as "Services" or "Sales," it is time to change our organizational vocabulary. Viewing our organizations through the lenses of "Revenue" and "Success" rather than "Sales" and "Services" is a more constructive way to start conversations between organizations. Charles Matthews has run both large Services and Sales teams and lived to tell about it. Get his insights on why dispelling common stereotypes of successful Sales people is essential and how changes in the enterprise Sales role over the past few years will drive Sales and Services teams even closer together soon. Learn how you can collaborate with your Sales teams better, learn how to speak their language and maybe even learn how to build successful, long-term customer relationships from your Sales colleagues.
TSIA is well worth the investment. This is the one place where you can come and get a fusion of ideas that you can then marry up to the goals and objectives of your organization and boil that down into several actionable plans that you can implement over the next 6 months to a year.
Peg Rodarmel, SVP, Subscription Services, Infor
The Technology Services Industry Association (TSIA) is dedicated to helping services organizations large and small grow and advance in the technology industry. Find out how you can achieve success, too. Call us at (858) 674-5491 or we can call you.