Launching a new SaaS platform is like flying a brand new airplane. It is extremely challenging and requires proper data instrumentation and in-depth analytics to make sure the plane takes off, adapts to turbulence and ascends steadily.
We launched our cloud-based Software as a Service in 2019. We will show you how analytics helped us to grow $0 to $3M in annual recurring revenue in 3 years. We will share best practices including connection time analysis, software version analysis, and device type analysis. These analyses helped to enhance software experience, improve customer satisfaction, expand our recurring revenue, and achieve 100%+ renewal rate.
Whether you are starting out as a new SaaS company or you are a mature SaaS company, you’ll get ideas on actionable analytics you can use to improve your customer experience along their lifecycle.