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Market Based, Value Based and Outcome Based Pricing approaches routinely outperform Cost Based Pricing in a host of business situations. In this talk we will describe key areas of pricing opportunity, and then discuss three cases where better price performance led to revenue and margin growth. Market Based Pricing for Global Services Outcome Based Pricing for a Systems Integrator Value Based Pricing for Packaged Services In each case, an important part of the change has been aligning the needs of sales and finance. Better pricing practices give sales the ability to make pricing more customer oriented, while simultaneously giving finance confidence and control to hit its targets, often resulting in double digit improvements in margins and revenues.
President, Value and Pricing Partners
Publish Date: October 19, 2018
TSIA is well worth the investment. This is the one place where you can come and get a fusion of ideas that you can then marry up to the goals and objectives of your organization and boil that down into several actionable plans that you can implement over the next 6 months to a year.
Peg Rodarmel, SVP, Subscription Services, Infor
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