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Conference Presentation

From Features to Outcomes: Living the Journey in Product Management

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Your company offers XaaS or wants to pivot there. As a product leader and the CEO of your product, it has the potential to be a long and grueling journey to launch, monetize, and scale. You start with subscription pricing and customers are buying. You add services to help the customer adopt. But wait! Why does the traditional customer experience suddenly seem inadequate? In particular, how must product management and development adapt to accelerate results? Hear the insights and learnings from one Product Management leader who's made this journey a few times.

Presented By:

Laura Fay

VP Global Customer Success, BlackBerry

Publish Date: July 30, 2018

TSIA is well worth the investment. This is the one place where you can come and get a fusion of ideas that you can then marry up to the goals and objectives of your organization and boil that down into several actionable plans that you can implement over the next 6 months to a year.

Peg Rodarmel, SVP, Subscription Services, Infor

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