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Expand Selling is TSIA's systematic approach for using Services touch points to drive revenue growth with existing customers. However, less than half of companies say they have an effective program for driving Expand Selling through the channel.
This session will focus on how to empower OEMs and channel partners to drive more leads, and obtain better up-sell/cross-sell opportunities. It will provide insights on TSIA's latest research on the topic, and you'll hear the perspective of a multi-billion-dollar integrator on how they choose their go-to-market partners and form impactful relationships.
VP Research, Expand Selling, TSIA
SVP, Managed Services, Dimension Data
Publish Date: May 3, 2017
TSIA is well worth the investment. This is the one place where you can come and get a fusion of ideas that you can then marry up to the goals and objectives of your organization and boil that down into several actionable plans that you can implement over the next 6 months to a year.
Peg Rodarmel, SVP, Subscription Services, Infor
The Technology & Services Industry Association (TSIA) is dedicated to helping technology and services organizations large and small grow and advance in the technology industry. Find out how you can achieve success, too. Call us at (858) 674-5491 or we can call you.