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Conference Presentation

Expand Selling Keynote: Accelerating Revenue Growth and Driving Outcomes for Customers through Organization-Wide Collaboration

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This session will focus on how Cisco's Services, Sales and Engineering teams are breaking down boundaries between organizations to deliver business value to customers and accelerate revenue growth. 

Join Jeanne as she uses case examples to discuss these key elements of Cisco's approach: 

  • Cisco's insights into why customers contact Technical Services (TS), and what this means for customers' quality of experience and desired business outcomes. 
  • How Cisco leverages multiple organizations including TS to effectively create, sell, and deliver value-added services that will help existing customers achieve their desired business outcomes.
  • How Cisco leverages the LAER framework (land, adopt, expand, renew) to drive these desired outcomes that leads to accelerated expand selling revenue growth.


Presented By:

Jeanne Beliveau-Dunn

VP and GM, Cisco Services, Cisco Systems

Publish Date: May 18, 2016

TSIA is well worth the investment. This is the one place where you can come and get a fusion of ideas that you can then marry up to the goals and objectives of your organization and boil that down into several actionable plans that you can implement over the next 6 months to a year.

Peg Rodarmel, SVP, Subscription Services, Infor

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