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This session will discuss the blueprint for development of a Managed Defense subscription service offering, from concept to delivery and successful revenue growth over a nine-month period. Focus will be on pivoting from reactive service delivery to outcome-based managed service offerings. Concepts will have broad application to product service organizations. Topics covered include: identifying customer need; developing the offering mapping the offering delivery through existing teams, resources, and tools; GTM activities; pricing, collateral development, sales training, and real-world results; and measuring success.
TSIA is well worth the investment. This is the one place where you can come and get a fusion of ideas that you can then marry up to the goals and objectives of your organization and boil that down into several actionable plans that you can implement over the next 6 months to a year.
Peg Rodarmel, SVP, Subscription Services, Infor
The Technology Services Industry Association (TSIA) is dedicated to helping services organizations large and small grow and advance in the technology industry. Find out how you can achieve success, too. Call us at (858) 674-5491 or we can call you.