Conference Presentation

Drive Lifetime Value through Continuous Connection with an "Always in Their Pocket" Engagement Strategy

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Best-in-class companies know the secret to engaging their customers at the right moments with the right message. Find out how being in the pocket of your consumer enables you to provide service through their channel of choice, which in today’s age is increasingly mobile. The always-connected consumer values choice in their journey rather than being forced to turn to the traditional toll-free call to get assistance.

Brands are reinventing engagement strategies by moving away from treating their customers with a “one size fits all” approach. The secret to their success is in identifying, segmenting, and targeting those who are high impact and engaging each differently to convert them into lifetime customers.

With the help of LivePerson, brands drive product adoption by creating a customized path for their most valued customers, maximizing the customer service experience to drive revenue and reduce friction. Learn how to use messaging technology to identify and engage with your most important customers while seamlessly guiding them through their service journey.

 

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Publish Date: May 5, 2015

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