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Conference Presentation

Customer Journey Analytics - Success Playbook

This report is for Offering Management members only

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To be successful in a subscription business your product needs to deliver continuous value with a compelling user experience to ensure continued usage and customer renewal. But does product management and all the customer facing teams have full visibility to how the customer is using each product and your suite of offerings? This presentation introduces a compelling Customer Experience Analytics Framework essential for decision support for Product Managers, customer facing teams and the customer themselves.
 

Presented By:

Laura Fay

VP, XaaS Product Management Research, TSIA

Publish Date: November 7, 2018

TSIA is well worth the investment. This is the one place where you can come and get a fusion of ideas that you can then marry up to the goals and objectives of your organization and boil that down into several actionable plans that you can implement over the next 6 months to a year.

Peg Rodarmel, SVP, Subscription Services, Infor

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