Organizations that leverage customer behavioral insights outperform peers in net retention and in up-sells. CSM Practice experience suggests that these results don’t have to be confined to a handful of top players. Rather, most organizations have plenty of customer data they could leverage to implement proactive customer engagement models and outperform their peers. In this session, learn from Bryan Hope, Director of Customer Intelligence at VMware, and Irit Eizips, Chief Customer Officer and CEO for CSM Practice about how to leverage customer intelligence, predictive , health scores, artificial intelligence and customer cohort analysis to transition your customer success teams from reactive to proactive.In this session, specific and tactical playbooks will be shared to show you how Customer Success teams can best leverage technology and data to transform their adopt, expand and renew engagement models for both white glove, just in time and digital experiences.